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Successful companies are achieving greater impact by using unified communications (UC) technologies to transform inefficient business processes. By using the right technologies, UC is powerful, natural, and simple to implement.


What Is UC?


Unified communications (UC) is the integration of real-time communication services such as instant messaging (chat), presence information, telephony (including IP telephony), video conferencing, data sharing (including interactive white boards), call control, and speech recognition with non-real-time communication services such as unified messaging (integrated voice mail, e-mail, SMS, and fax). UC is not necessarily a single product, but a set of products that provides a consistent unified user interface and user experience across multiple devices and media types.


Trends and Benefits


In its broadest sense, UC can encompass all forms of communications that are exchanged via the medium of the TCP/IP network to include other forms of communications such as Internet Protocol Television (IPTV) and Digital Signage Communications. As they become an integrated part of the network communications deployment, they may be easily be directed from one-to-one communications to broadcast / conferencing communications. The technology allows up to 9 separate locations to connect with each other, without needing to add any hardware infrastructure. With the proper hardware, users may add over 36 locations to their broadcast.


Unified communications technology allows users to seamlessly collaborate with other people on a project, even if the two users are in separate locations across the globe. For example, a user can quickly locate another person by accessing an interactive directory, engage in a text messaging session, and then escalate the session to a voice call, or even a video call.


In another example, an employee receives a call from a customer who wants answers to a question that the representative is unable to answer. Unified communications enables that employee to call an expert colleague from a real-time list and respond to the customer faster by eliminating rounds of back-and-forth e-mails and phone-tag.


These are just a few samples of the many ways your company can benefit from the technologies powering unified communications. But the possibilities are endless, limited only by your creativity and the ingenuity of your service provider.



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